Leoric (1987 Visionaries)

I’ve long thought I could tie GI Joe and Visionaries together in a way that goes beyond the figures’ construction style. Now I don’t have to try to make up some sort of half-baked No-Prize explanation connecting the world of Prysmos to the larger Sunbow Cartoonic Universe. That’s my original term, by the way–feel free to use it. Hasbro is

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GI Joe in 1988 Eaton’s Catalog

I don’t even remember where or when I found this scan of an Eaton’s catalog GI Joe page (apologies if anyone knows where it originated) but I’m in love with the basic but dramatic lighting effects. Often these dio shots feature realistic skies to match the terrain, but this setup goes for a more evocative tone. There’s also some craziness

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MANTA Blueprints

Over the years, we’ve not covered one of the most integral elements of the 1980s Joe toys: blueprints. These little extras, printed on the reverse side of vehicle/playset instructions were yet another tool in Hasbro’s world-building arsenal. If a kid were so inclined they could pore over the more technical aspects of their new plaything. Another brilliant low-cost marketing feature

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