GI Joe: The Movie (1987)
By Hit & Run
G.I. Joe: The Movie was first released in 1987, while intended to hit theaters in 1986, production errors held the movie up and due to poor tickets sales of Transformers: The Movie and My Little Pony: The Movie, the film was sent direct to video and first appeared as a TV movie special. Channel 11 WPIX in my area! Over the years several people have had rights to the film and we have seen it released first on VHS in 1987 from Celebrity Kids to the 2014 Blu Ray DVD release from Shout Factory. For me I have this need to buy it every time it is released and basically every time I see a VHS copy of it. Does anyone know if this was ever released on Beta?
I remember the day like it was yesterday, I was over my friend Mike’s house and his mom said my mom was on the phone (no cell phones back in 87:-), she broke the news to me that Channel 11 was about play some G.I Joe movie on TV. While flipping through the TV Guide, she noticed it, man do I wish I had a TV Guide with that listing! Not knowing anything about it (no internet in 87:-), she immediately piqued my interest. I wondered to myself what could this be? GI Joe: The Movie? On a Sunday night? Was she joking? Was she trying to make up for the fact she didn’t take me and my brother to see Transformers: The Movie (A grudge we still hold today with her)?
Then finally she told me the bad news, it was starting at 7pm and it was currently 6:55pm. Now Mike lives a little less than a mile from my home, I can’t tell you how fast I made it home, or if I broke any land speed records that day, but my VHS copy taped off the TV starts with all the Cobra Paratroopers falling from the sky, those who have seen this movie know how early this scene appears in the opening credits! A 10 year never moved so fast and I still have that copy to this day.
For me, this will always be the real G.I. Joe Movie, the Rise of Cobra and Retaliation have nothing on this animated blockbuster, which is huge for me to say because I was not a fan of the Cobra-La (toys) or the G.I. Joe cartoon when I was a kid! For me the daily carton was lame and too kiddie, the Marvel Comics was the storyline I bought into, none of this Scarlett and Duke nonsense, Scarlett was Snake Eyes’ girl! But for some strange reason, I was able to suspend reality and take G.I. Joe: The Movie for what it was, a fun, little grittier, 2 hour commercial for Hasbro’s new product! I enjoy it still to this day, even this past Monday!
What is your take on it?
Check out Hit & Run’s JoeDios Page.