Hooded Cobra Commander File Card

In the Power of Packaging feature, we take a look at the paintings and other marketing images that have enticed us to pick up GI Joes from the shelves over the years. In the 80s, the Joes we loved weren’t always available in stores. Some of the most special figures to me were the mail-away exclusives, which were either released

Read more

Alpine (1985)

Right off–a few words of “shame on me”. First, this figure is not complete. I can’t seem to find his grapple rifle, which bums me out because it’s such a great accessory. Second, I’ve been missing posts here and there. Yeah, life is busy, and toy blogs come in lower on the priority list. I’m still here though, so–yay! Third,

Read more

Atomic Man Comic Ad

In my experience as a kid comic book reader, the advertisements that peppered the four-color pages of my youth fell into three important categories, each with its own unique merits. First, there are the house ads, which served the purpose of touting upcoming new comics or important events. These are interesting from a historic and marketing perspective. Second, we have

Read more

The Annual JAD Barbecue

It’s the Fourth of July here in the US, and that means fireworks and barbecue. I did the same thing last year, but this time I thought I’d go with a Barbecue figure that is actually equipped to put out a wayward grill or firework. Sort of. Barbecue (1992)

Read more

Polar Blast (2003)

Buying a GI Joe vehicle in the 80s and 90s was akin to the experience of a plastic model kit. Not only did you have to put the vehicle together, there was also the fun of removing parts from a plastic sprue, and placing tiny decals on the finished build. What fun! Once the 2000s rolled around, the building experience

Read more
1 2 3