Captain America Uniform and Equipment (Captain Action)
Ideal’s Captain Action series of licensed super hero outfits would seem like a natural formula for success. Based on the razor and blades concept that made Barbie and GI Joe champions of the toy aisle, the Captain was a basic twelve inch doll who could be outfitted as any number of comic and/or TV heroes. The series didn’t last long, and super heroes wouldn’t take off as a toy concept until Mego’s figures burst on the scene in the early 70s.
Captain America is a perennial presence when it comes to Marvel toys, and his patriotic uniform design is much of the reason. You can’t beat selling a man dressed as an American flag, at least to US audiences. Joe Simon and Jack Kirby truly created a superhero legend in the 1940s, and Marvel revived him to great effect.
I’m particularly fond of the Captain Action outfit’s unique accessories. Although Cap doesn’t tote a rifle or pistol, they’re included here, at least as an ultrasonic disruptor and laser gun. Each is designed with a mid-century sci-fi vibe, and decoed in a nicely complimentary color scheme.